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Story

TopoliMotors, a family owned business established in 2006, is committed to providing customers with a modern way of viewing and purchasing quality pre-owned vehicles. As an online based company, along with our low overhead, They are able to provide savings for our customers and offer vehicles at a fraction of the suggested retail price.

I helped Topoli frame and design the online experience simply, as a solution that can help people get an affordable and quality used car in an easier way.

背后故事

Topoli车行是位于美国加州湾区的家族企业,从2006年来一直努力为消费者提供全新的挑选和购买二手车的体验。

我帮助他们一起搭建、设计了整个网站架构、界面及用户体验,从而更好的帮助消费者能更轻松的查看、挑选优质的二手车。

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This first version logo represents the idea of getting a quality car as easy as turn on the engine. But we weren’t very satisfy because the letter T is not really legible. Since our audiences mainly are male, the whole feeling is a little feminized. So here comes the final version as follow.

第一个版本的Logo展示了快速购得一辆质量上乘的二手车就像发动引擎一样简单。但是我们并不是最满意,因为字母T不是非常清晰,而且因为大部分群体是男性,整个Logo偏女性化,所以有了下面的第二个版本。

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